Feeld partnered having profiles to have a good rebrand, with app updates coming in the following days. Not only did the relaunch take longer to roll out, but according to one employee, it’s been a «complete shit show.»
Complications with the newest software incorporated Feeld revealing possible matches’ communities as an alternative off reporting just how many far-away these were, that was happening from inside the earlier versions.
Mashable talked that have ten Feeld users and two current Feeld staff regarding hellish relaunch. The pages said it wanted to are private due to confidentiality questions to its dating existence, as the teams wanted to feel anonymous so as to perhaps not threaten their efforts.
Just what took place to the Feeld

Pages agree that Feeld try never ever perfect with regards to features. Before now fiasco, this new application are glitchy, nonetheless it are usable; instances users recognized have been crashing and you can pushing you to reopen the fresh app or messages vanishing. Profiles said they were enthusiastic about the chance from a software update to resolve these snags. Since it works out, this up-date merely written problems, with a lot of vackra Puerto Rico kvinnor profiles Mashable talked to help you saying new app is becoming unusable.
Good Feeld representative advised Mashable your whole business has been doing work «twenty-four hours a day» to resolve the difficulty, echoing an announcement of the Chief executive officer Ana Kirova posted into December 3.
This was apparently supposed to be a 12-hour shutdown (according to one user who spoke to Mashable and one on X) to get the app update running. But by December 1, users expressed that they still weren’t able to access the app, evidenced by the responses to this post and other posts on X. The same day, Feeld revealed this new app rebuild in its online magazine, promising features like limitless gender changes and video messages.
Since that time, yet not, someone can’t also seem to use first qualities of your application. Certain can’t sign in at all or the application states you to the accounts have been removed – also members which pay for the latest app. (Majestic, new paid off variety of Feeld, will set you back $ to own thirty day period, $ for 3 months, otherwise $ for just one season, the representative advised Mashable).
Feeld members have taken to social media – like official X and Instagram accounts, or the unaffiliated Feeld subreddit – to express their frustrations. The Feeld subreddit mod told Mashable that on a typical day, there’s usually a handful of posts, but on the day of the update there were 300 – all about some issue or complaint. This resulted in a stickied Improve Dialogue thread, which currently has thousands of comments.
The problems include minor in order to significant. Even the greatest security concern is venue-revealing. Before the rebuild, venue was said of the miles away (i.elizabeth. «below a kilometer aside» or «5 far away»), nevertheless when the software returned on the web, mans urban area, city, community, or borough was in fact detailed alternatively. Pages told you they experienced the «exact» towns and cities was indeed being mutual.
«Finding out one to mans perfect urban centers was basically abruptly apparent rather than actually to be able to enter into the latest application properly to use to resolve this was very horrible and you can terrifying,» told you user Chloe Jones, a pseudonym, into the a message.
Inside Feeld’s crisis of a great rebrand
Although not, predicated on CTO Andrew Santus, this new app wasn’t exhibiting specific towns from private users, however, a far more defined section of an increased city.
«Whenever viewing or hooking up having someone, as opposed to claiming X miles away, it might display title of your own town / city / borough etcetera. Including, if a part was connecting which have some body in the La, it can say Mirror Park otherwise Gold Lake in place of Los Angeles. If a part is actually connecting with people from inside the Ny, it might state SoHo or even the Higher Eastern Side unlike New york,» Santus informed me when you look at the an emailed report to Mashable.























